Summary: Mr. Fang Libo, CEO of SBM and Chairman of the China Aggregates Association (CAA), attended the 30th Anniversary Celebration of the Malaysia Quarry Association (MQA) and signed a MOU....
On April 24, the 30th Anniversary Celebration of the Malaysia Quarry Association (MQA) was grandly held at Wisma Huazong. Mr. Fang Libo, CEO of SBM and Chairman of the China Aggregates Association (CAA), attended the ceremony at the cordial invitation of the MQA President.
Strategic Signing: Deepening a "Normalized" Partnership
A highlight of the ceremony was the signing of a Memorandum of Understanding (MOU) between the CAA and MQA. Represented by Mr. Fang, this agreement signals a new era of cooperation in the aggregates industry between the two nations.
After years of steady progress, both associations have formalized a strategic framework defined by "Association Leadership, Corporate Initiative, Complementary Strengths, and Sustainable Collaboration," ensuring a multi-layered and normalized partnership for years to come.
20+ Years of Localization: SBM’s Enduring Legacy in Malaysia
Beyond the formal celebrations, Mr. Fang visited SBM’s Malaysian branch. With over 20 years of presence in the region, SBM’s success is anchored not only in its exceptional crushing and screening equipment but, more importantly, in its deeply localized service.
During his visit, local partners spoke highly of William, the head of SBM Malaysia. For over a decade, William has been a constant presence on the customer sites, providing rapid response and expert technical support. His personal integrity and dedication have done more than just sell equipment—they have built a monumental brand legacy for SBM in the hearts of Malaysian customers.
Looking ahead, by strengthening ties with international partners like the MQA, SBM will continue to deliver green, high-efficiency crushing and sand making solutions to drive Malaysia’s infrastructure development forward.
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